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Welcome to your FREE online Career Center, specifically geared towards learning how to become a Flight Attendant! Here, you learn everything you need to help you earn a position as a Flight Attendant. You can check out our resources on how to create a resume, cover letter, gather references, and much more. I am dedicated to helping you figure out everything you need to know and do in order to successfully secure your dream job.

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The Elevator Pitch

Posted March 27th, 2013 in Requirements by Judith Howe

At the perfect time we want to throw in this well-rehearsed 30-second sound bite that engages our listener(s) to truly understand our wants and needs.  Essentially, we are communicating exactly what we’re after in a very short span of time (i.e., our audiences attention span).  If our audience is receptive to our pitch, and a hook has been landed, then we have successfully positioned ourselves a new teammate on our career development team.

So the first task is to develop exactly what this pitch is going to consist of.  The absolute best advice I can give in developing an effective pitch is one word – RESULTS.  People in the business world, particularly upper management, need to see results.  If you say that you are good at something, or you are an expert at something, then you need to immediately provide validity for that statement.  For example:

“Becoming a Flight Attendant is my next career goal, which undoubtedly suits my strengths very well, being the customer-service employee of the year for 3 years running at XYZ Retail Store.  To date, I have applied to 10 airlines in the past 6 months, and have phone interviewed twice.  Just yesterday I contacted John Doe at American Airlines to verify that my application was successfully received and to update him on my most recent customer-service of the year award I just received last week.”

elevator-pitchThat statement is so quick and simple, and delivers so much useful information in a nutshell.  You can read/listen to that and know exactly where you are in your journey.  Especially someone who has gone down the same exact same road you have.  You stated what you want, how you’re qualified, that you’ve taken action, how you’ve taken action, and the most recent thing you’ve done to take action.  This shows that you know what you want, why you want it, and that you are actually taking action.  If you share this sound bite with somebody, there is a good chance they will listen (i.e., really understand) to what you are saying.

Start with something and constantly build upon it to make it relevant and up to date.  The key is to have an impact and show results.  People don’t want to hear theoretical fluff.  People want proof and results.

Timing Is Key

The golden rule is to first build report.  Don’t go in with your pitch a-blazing.  People don’t want to hear it.  In fact, most people want you to listen to them first.  So, your first job should be to listen to their story or problem.  Let them set the stage.  They will tell you something, and your first goal should be to provide something to the conversation that relates to and supports what they’re saying.  This will establish a connection.  Now, you say “Hey, it was great listening to your insight on how you manage your family (for example).  Perhaps we could get together again sometime for coffee?”  Now you’ve established a relationship with a person and have created an ally for yourself.  When you meet up next, it may be a good opportunity to give your elevator pitch, which they will undoubtedly reciprocate to if you have truly established a connection.

This strategy works everywhere, including networking events.  Networking events may be mostly competition inhabited, however, building these relationships with people who are looking for the same job you are won’t hurt you.  They may actually give you some insight that you were not otherwise privy to.

Putting together an elevator pitch is essentially the first step in sharing what you are doing in your career.  Of course, I will put together posts on sharing you career goals through e-mail, telephone, LinkedIn, Facebook, and even standard mail.  Even with all these other ways of sharing, word-of-mouth still proves to show results.  It may be because it facilitates more of a personal connection.  Either way, it is an essential part of the process, and is recommended to be polished before you begin your application process.

I appreciate you taking the time to read this post. If you are serious about starting a career as Commercial Airline Flight Attendant, then read The Essential Guide To Becoming A Flight Attendant - Kiki Ward explains it all! If becoming a corporate flight attendant jives with you check out Beyond the Red Carpet.

If you have any questions, feel free to comment below, of contact me here.


 

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